Chapter 832 - 562: New Opportunities
Chapter 832 - 562: New Opportunities
Famous Fishing Tackle Company, second-floor meeting room.
Zhang Yang sat next to Old Zhao in the number two seat, speaking leisurely, "This is the situation. In the next period, we need colleagues from our self-media department to compile the early stage content and then strategically start deploying on Douyin! Does everyone understand? If anyone has questions, you can raise your hand now to ask!"
The next second, Xiao Zhu, who has always been responsible for account operations, raised his hand.
Zhang Yang nodded at him, "Minister Zhu, what’s your question?"
"President Zhang, pardon my boldness, are you planning to abandon the Kuaishou account matrix and instead develop Douyin?
Due to the nature of my work, I have previously done some in-depth research on the current state of the Douyin platform, and to be honest, neither the quality of the fans nor the platform style seems very suitable for us?"
Zhang Yang looked at Xiao Zhu and replied, "We are not giving up on the Kuaishou front, there’s no talk of transferring grounds!
Currently, the outdoor fishing category on Douyin has less competition pressure, whereas the fan growth on Kuaishou has basically hit a bottleneck.
So if we want to seek new developments, the Douyin platform is a pie that we will have to slice sooner or later.
At present, our company’s business is quite stable, and developing new traffic is the main focus for the next stage of development.
Minister Zhu, your responsibility is a bit heavy, so according to the requirements of our meeting, you need to fully drive the self-media department in the coming period!"
Listening to Zhang Yang’s explanation, Minister Zhu’s doubts gradually dissipated, and he nodded, indicating no objections.
"Alright, does anyone else have questions? If not, everyone, please execute according to the meeting’s deployment. This meeting is adjourned!"
With the word adjournment, the heads of various departments got up from their seats and quickly left the office.
Xiao Wei was no longer responsible for the self-media business, but after listening to Zhang Yang’s meeting arrangements, her expression was off. While everyone else got up to work, Xiao Wei did not leave.
Soon, only Zhang Yang, Xiao Wei, and Old Zhao were left in the office.
"What’s up, honey? Do you have something to say?" Zhang Yang glanced at Xiao Wei.
After everyone was gone, and knowing Old Zhao wasn’t an outsider, Xiao Wei got up to close the office door before coming back to ask, "Is Kuaishou going to change? Why the sudden adjustment in business direction? We talked about live streaming platforms before, and you didn’t say then you were moving to Douyin?"
As his girlfriend who sleeps beside him, Zhang Yang naturally didn’t hide anything from Xiao Wei, she had previously suggested that Zhang Yang also develop on Douyin, but Zhang Yang had not agreed at the time. Now the sudden strategy change understandably made the young lady nervous.
Zhang Yang nodded, "The higher-ups at Kuaishou have issued a document that major streamers must start signing contracts for unified management! Chen Xiu over there has already received formal notice, and I’ve also called Old Liu to understand the situation, there is no room for compromise!
Although we haven’t received notification for our outdoor fishing category yet, I estimate it’s just a matter of batches; once the first wave of major internet celebrities is settled, it will soon be our turn!"
"Is it that serious?"
"Yes, the moves are somewhat unsightly, most people haven’t reacted yet, if we act quickly, we can take advantage of the early opportunity, I reckon that the major e-commerce streamers will have a shake-up!"
"Since you say it’s this severe, should we add pressure? My and YOYO’s live streaming isn’t too tiring currently, should I start streaming on Douyin in advance?"
Zhang Yang shook his head, "No rush, the over a hundred episode materials we’ve stockpiled are enough for the early stages of building the account, nurture the account first, when the timing is right, I’ll make arrangements!"
"Alright! I got it, if there’s nothing else, I’ll go to work!"
"Mm!"
Xiao Wei got up and left the meeting room, leaving only Zhang Yang and Old Zhao in the room.
In terms of the company’s development direction, Old Zhao always heeded Zhang Yang’s opinion, and it has been proven that Zhang Yang has never erred in decision making. The level of tacit understanding between Zhang Yang and Old Zhao in the company’s development is extremely high.
"Did Liu Xingyun cross your line? Why so sudden?"
Old Zhao took out a cigarette pack, tossed a White General cigarette to Zhang Yang, and quickly lit another one for himself, taking a puff.
Zhang Yang took the cigarette and lit it himself, taking a drag and nodding.
"The requirement for major e-commerce streamers to sign contracts is a clear signal. If I’m not mistaken, it won’t be long before a series of combinations like traffic limiting, account banning, or killing the chicken to scare the monkey will start!"
Old Zhao continued to ask, "Besides having the self-media department arrange to launch new accounts on Douyin, is there anything else I need to prepare in advance? Our company currently has very sufficient funds, even if it’s a bit risky, it’s completely bearable!"
"Risky? No need for that for now! If we have to find someplace to spend money, there are two areas needing funds.
One is Yu Dong’s laboratory, he recently made new breakthroughs in research, but it seems that equipment limitations are affecting the speed of research. He mentioned that an imported piece of equipment costs over a million, but fearing the company’s financial strain, he hasn’t asked you for a funding request!
The second matter is the company’s bait factory, which needs further expansion, and closely monitoring the trends of bulk raw materials for special Snowflake Powder. Next spring, I plan to personally venture out to capture the market for wild fishing in lakes and reservoirs!"
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